Brand Strategist and Storyteller

About Me:

I’m a communications strategist with deep experience leading integrated PR campaigns, shaping executive visibility, and guiding organizations through moments that matter. I specialize in translating complex tech, education, and community issues into clear narratives that build trust.

My background as an award-winning journalist means I operate at newsroom speed, bringing clarity and strong editorial judgement to my team. I know how to build strong stories, pitch them effectively, and work with reporters who pick up the phone when I call. I’ve managed sensitive inquiries across business, healthcare, and infrastructure, and I bring a steady hand to high-stakes situations where details matter.

I’m known for calm leadership, authentic collaboration, and helping teams excel.

Strategic Communications Guidance

What problem are you trying to solve? I take an evidence-based approach to identify your target audience, address communications barriers and deliver results that break through.

Executive Platform Development and Implementation

I help leaders cut through noise by building a strong, engaging voice, shaped by years of practical experience as both a journalist and communications strategist.

Media Outreach and Integrated Campaigns

It’s harder than ever to break through in today’s crowded media landscape. I know how to deliver results by landing narrative-defining earned coverage and developing owned, digital and branded content that keeps your message moving forward.

Team Leadership and Editorial Judgement

People do their best work when they feel supported. I lead by building trust, defining success, and creating an environment where teams can thrive. My journalism background reinforces a commitment to accuracy and excellence under deadline.

My Resume