Brand Strategist and Storyteller
About Me:
I’m a communications strategist with deep experience leading issues-oriented public relations campaigns. I specialize in translating complex issues into clear narratives that build trust across technology, philanthropy, and community affairs. I previously worked at We. Communications, leading Microsoft campaigns to advance affordable housing, AI infrastructure and tech-enabled community opportunity.
I currently work at GMMB with a focus on philanthropic investment, scientific advancement, and AI innovation.
I’m an award-winning former journalist who worked as a reporter, editor and anchor at CBS and ABC-affiliate radio stations in Charlotte and Seattle, covering everyting from hurricanes to presidential campaigns. I know how to build strong stories, pitch them effectively, and work with reporters who pick up the phone when I call. I bring a steady hand to high-stakes situations where details matter.
Strategic Communications Guidance
What problem are you trying to solve? I take an evidence-based approach to identify your target audience, address communications barriers and deliver results that break through.
Executive Platform Development and Implementation
I help leaders cut through noise by building a strong, engaging voice, shaped by years of practical experience as both a journalist and communications strategist.
Media Outreach and Integrated Campaigns
It’s harder than ever to break through in today’s crowded media landscape. I know how to deliver results by landing narrative-defining earned coverage and developing owned, digital and branded content that keeps your message moving forward.
Team Leadership and Editorial Judgement
People do their best work when they feel supported. I lead by building trust, defining success, and creating an environment where teams can thrive. My journalism background reinforces a commitment to accuracy and excellence under deadline.
How I Can Help Your Brand:
Integrated Storytelling for Tech, Healthcare, Education, and Future of Work
Audience-Specific Executive Thought Leadership
Stakeholder Strategy and Community Engagement
Crisis Communications and Rapid Response
Spokesperson and Media Training